Embark on a journey of empowerment and necessity as we delve into the production and marketing of sanitary towels through a transformative business concept. A sanitary towel, an indispensable item for women during menstruation or post-surgery recovery, serves as a vital absorbent made from locally grown cotton in Kenya. With a total investment cost of US$47,749 annually, a production capacity of 200 packets per day, and an estimated revenue of US$53,040 per year, this project underscores the vital role of sanitary towels in women’s health and well-being. Anticipate a net profit margin of 48% and a swift payback period of 7 months, signaling both financial viability and social impact in the community.

Production Process

Immerse yourself in the intricate production process of sanitary towels, where cotton yarn is meticulously knitted into a loose fabric tube, then cut into absorbent pieces with thread-tied ends. The towels are meticulously packed in printed polythene bags, ensuring quality, hygiene, and convenience for end consumers. By harmonizing technology and craftsmanship, this project epitomizes the union of tradition and innovation in creating essential sanitary products for women across Kenya.

General Costs (Overhead)

Dive into the operational intricacies of this project, with production costs factored for 312 days per year and a daily capacity of 200 packets of sanitary towels. Depreciation assumptions span a 4-year asset life, with a write-off rate of 25% per year for all assets. Direct costs encompass materials, supplies, and production-related expenses essential for the seamless manufacturing of high-quality sanitary towels.

Market Analysis

Witness the burgeoning demand for sanitary towels in urban centers, supermarkets, retail shops, hospitals, educational institutions, and clinics, underscoring the essential nature of these products in women’s daily lives. As standards of living rise in both urban and rural areas, the demand for sanitary towels transcends geographic boundaries, highlighting the critical need for accessible, affordable, and locally-made feminine hygiene products in Kenya.

Sources of Raw Materials

Celebrate the abundance of locally available raw materials that fuel the production of sanitary towels, with the option to source quality equipment from China and India to enhance manufacturing efficiency and scale. By embracing a global-local partnership in sourcing materials and equipment, this project embodies a sustainable, community-centric approach to producing essential sanitary products tailored to women’s needs in Kenya.

Empower women, promote health, and drive social impact with locally-made sanitary towels that embody grace, dignity, and empowerment for women across Kenya.